The concept of sustainability is an integral part of our organizational culture and was present in OdontoPrev’s actions long before the term became recurrent in social discussions. Right from its foundation the Company has constantly been monitoring its performance and has looked for continuous improvement. To us Social Responsibility is to have conscience of our role as a social agent of the development for the community where we are inserted. Since our foundation, we provide initiatives for the well being of the society, constantly monitor our actions and search the continuous improvement focusing the balance of three pillars – environmental, economical and social. We believe in the importance of incorporate the social responsibility criteria on the business’ strategic management. Following the guidelines we invest strongly on social-environmental actions.
OdontoPrev integrates the Em Boa Companhia website (In Good Company) of B3 www.bovespa.com.br/emboacompanhia, through which it is possible to accompany the new ideas and projects that the public owned companies have developed in the area of Social Responsibility, demonstrating their compromise towards a better future for all.
OdontoPrev acts on two fronts regarding conscious consumption, focused on both its employees and the accredited network. The Company carries out internal awareness campaigns on energy and water consumption, use of materials, such as paper, and the proper disposal of waste. In relation to its accredited network, the Company is concerned with the use of X-ray materials and thus developed a technology that allows uploads of X-ray images.
Since 2008 OdontoPrev counts on the support of an environmental consulting firm specialized in monitoring carbon emission from energy consumption, employees commuting (by road or by air), fleet fuel and hauling. Based on calculations, such consulting firm verifies the necessary amount of trees to be sowed and planted to neutralize the equivalent carbon.
In 2017, the Company’s emissions totaled 198.79 tons of CO2, a parameter that was not previously monitored.
OdontoPrev manages its solid waste, which allows for the appropriate disposal of such waste, monitor the volume of solid waste generated by the Company, and establish a reduction plan. The waste is forwarded to an outsourced company for recycling and inventory analysis. The specialized company hired for this service has the Cadri (Certificate of Environmental Waste Transportation) certification duly updated. This certificate is issued by Cetesb (São Paulo State’s Environmental Authority), which approves the transportation of environmental waste for reprocessing, storage, treatment or to final disposal sites.
Amalgam Recycling Program
Amalgam is a material consisting of heavy and toxic metals, including mercury and silver, used by dentists to fill cavities caused by tooth decays. If disposed off inappropriately, amalgam can contaminate people and nature. Aware of the importance of recycling this material, OdontoPrev maintains a partnership with University of São Paulo (USP) and with the accredited network of dentists for the development of new technology to recycle amalgam.
The project involves negotiation with government health and environment agencies, such as São Paulo State’s Environmental Authority (Cetesb), Research and Measurement Institute (Ipem) and São Paulo’s Health Secretariat. In addition, amalgam packaging and transport are special and certified by the Technology Research Institute (IPT).
Since the beginning of the project, in 2005, around 3,100 accredited dentists have joined the initiative and already forwarded 18 kg of amalgam, from which approximately 8 kg of mercury and silver could be recovered.
As social policy, OdontoPrev seeks to offer society, especially the underprivileged, oral health care quality through associations, institutes and foundations with recognized credibility, which target their efforts to support / help underprivileged children.
Regarding the internal public, OdontoPrev values the diversity of its workforce and to offer these opportunities for growth within the company.
Friends of the future action
Though this initiative, OdontoPrev aims to help charitable partner institutions or create projects focused on dental health to underprivileged children. In 2017, the Company supported 19 institutions in the states of São Paulo and Rio de Janeiro, which currently serve 7,074 underprivileged children.
Continued Assistance Program
Consists of offering dental care to underprivileged children through our accredited network. The beneficiary child receives an OdontoPrev associate card and is guaranteed dental and orthodontic assistance until he/she reaches the age of majority or while participating in NGO partner projects. The card does not make reference to the Program, guaranteeing care without any kind of discrimination.
In 2017, approximately 6 thousant procedures were performed on children in 19 assisted institutions. Total investment in this program was R$123 thousant.
Institutions supported in specific projects
OdontoPrev financially supports various associations, institutes and foundations with recognized credibility, which target efforts to support / help underprivileged children.
Among these investments, we can highlight: the maintenance budget for the Ronald McDonald Institute, a partnership with the Gol de Letra – SP and RJ, the Mais Vida Project, in partnership with Unilever, which aims to improve the quality of life residents of Araçoiaba (PE), APAE Sao Paulo, Instituto Ayrton Senna / LIDE AP BM & F, Hope House, C. Despertar Association Jude Miriam / Vl Pedreira, Santa Luzia and Nursery.
These are campaigns that inform on the importance of good oral hygiene in the prevention of oral health problems. Through playful activities that teach the right way to brush your teeth, these campaign focus on children and teenagers in communities served by OdontoPrev.
In 2017, 10 events were held with 1,959 children. In addition to the lectures, there are educational games, meals, prizes and chats with parents.
Creating Multiplying Agents
This program is used to disseminate the culture of good oral health and prevention against diseases. Community leaders, health workers, family members and volunteers from the communities in which OdontoPrev operates as multiplying agents and are trained to talk about prevention in regions where they live.
Since 2014, the program has already trained 1,149 multiplying agents.
Diversity and Inclusion
In OdontoPrev Diversity and Inclusion are part of our way of doing business and should be incorporated into every aspect of life of the company. Thus, we recognize that workplaces, markets and communities we serve are made of individuals: men and women of different nations, cultures, ethnic groups, abilities and unique characteristics. With a diverse workforce, we can better understand customers, identify their needs. Therefore, we focus on a highly diverse workforce.
Internal opportunity program
In 2011 we had 27 cases of internal movement